"When asked about revenue, Karp noted that whilst the company could immediately run Google Ads on its pages, the team is looking to experiment with ways to boost revenue, especially now the service is more than 5 years old. He says that over the next couple of years, the company will experiment with novel approaches to revenue, coming up with a revenue stream that is “really beneficial to the community”."
— Tumblr now serving 120m people, 15 billion pageviews a month, from TNW (via fastcompany)
(via fastcompany)
"One survey, by Opinion Research, shows that “61% of respondents said they had checked online reviews, blogs and other online customer feedback before buying a new product or service,” and a similar 2008 study commissioned by PowerReviews showed that “nearly half of U.S. consumers who shopped online four or more times per year and spent at least $500 said they needed four to seven customer reviews before making a purchase decision.” So persuasive are the opinions of others that while many of us are well aware that roughly 25% of these reviews are fakes written by friends, company staffers, marketers, and so forth, we purposely overlook this. We’d rather not think about that. And, frankly, we don’t seem to care. As the Times of London points out, we are born to believe, in part, because a collective belief helps us to bond with others. In short, we want to trust in these messages, even when we may also be deeply skeptical."
— From Thou Shalt Covet What Thy Neighbor Covets, by Martin Lindstrom. (via fastcompany)
(via fastcompany)
![thedailywhat:
Gay Marriage Endorsement of the Day: Education Secretary Arne Duncan became the third member of President Obama’s cabinet to endorse same-sex marriage today, joining Veep Joe Biden and Housing Secretary Shaun Donovan.
Duncan’s endorsement, which comes on the heels of Biden’s Sunday morning reveal,may force Obama to take a stronger public stand on the subject. The president has said that his views are “evolving,” but he has not formally backed same-sex marriage.
Meanwhile, David Axelrod, a top Obama adviser, said this morning that the vice president’s comments were “entirely consistent with the president’s position”:
Couples who are married, whether they are gay or heterosexual couples, are entitled to the very same rights or very same liberties.
[thecaucus]](http://25.media.tumblr.com/tumblr_m3nw7tGojC1qzpwi0o1_500.jpg)
